How to Create a Social Media Strategy for Your Business | Social Media Examiner

What are your marketing goals and how can the Internet help you accomplish those goals.  Just posting on Facebook and Twitter is not a plan and probably will not help you reach your goals or ROI.  Like they say, “He who fails to plan, plans to fail.”  The Internet Marketing channel works.  Its no [...]

Secret Sauce: What Does It Take to Create a Viral Video?

I think most of the time its luck to create a viral video.  The moon, stars, planets and the Trinity must all align perfectly to hit a homerun.  You gotta swing to hit a homerun so you must try.  Plus even if the video does not go viral you SEO on youTube and other [...]

Facebook e-commerce: the next big thing? – The Economic Times

I think this will be a home run since everyone wants to keep up with the Jones’.  If your friends can see what you have and or bought or going to buy, I think this psychological push will persuade your friends they need one too.  Look how customer reviews as referrals has driven Amazon [...]

M-commerce is the new e-commerce – Fort Worth Business Press – Fort Worth, TX

Would be interesting to see breakdown of product categories bought on m-commerce.  Is this mostly apps, music and videos?

M-commerce is the new kid on the block, and it’s not going away. Amazon’s report of more than $1 billion in mobile sales this year is proof that mobile shopping is here to stay.

More [...]

4 charts that show how social media drives sales relationships

Pretty much the same reasons your customers signed up for your email campaigns.

The top reasons people press the “Like” button on Facebook is to have a sales relationship with a brand - either to receive promotions, coupons, stay informed and show their support for companies.  In other words, when consumers are on Facebook, what we are saying to [...]

The Future of Marketing: Blogging and Social Media | Visual.ly

If you are not blogging your company is missing a huge opportunity through content creation SEO.  Google loves blogs.  My experience with using WordPress blogs both from WordPress.com and WordPress.org are very positive for Inbound Marketing / Internet Marketing.  In a good way, a blog forces you to update your site with new content [...]

Social Media – Six Ways to Prepare Your Brand for Social Media’s Visual Revolution : MarketingProfs Article

As social media continues to evolve, one reality is coming into focus: Brands are becoming more visual.

One indication is the emergence of new kids on the block, such as the image-driven social network Pinterest. Another is the recent updates to more established social platforms, such as Facebook’s Timeline. What’s clear is that brands [...]

Report: Pinterest is third most-visited social site – CNN.com

I love Pinterest.  If you are a big affiliate marketer or ecommerce business with products that take great pictures, then Pinterest is a perfect way to market your products.

Think back six months. You probably never had heard of a little website called Pinterest.

Now it’s the third most-visited social-networking site in the United [...]

Colorado study says Facebook, Twitter use contribute to drop in youth driving | TechKnow Bytes — Colorado technology — The Denver Post

I wonder what this looks like Nationally and how this effects shopping and ecommerce, especially if kids aren’t driving to malls or the movies.

Coloradans are driving less, and rising gas prices isn’t the only reason.

A new study by CoPIRG finds that the use of technology, from smartphone apps to social networking sites [...]

MLB Fan Cave: The Core Of Major League Baseball’s Social Strategy

This is very cool.  I told one of my previous clients that this is the type of social media strategy they should use.  Not that they should hire special employees but the product managers, developers and interns should be enthusiasts of their products.  My racquetball ecommerce site and Colorado Job site back in the [...]