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I found a great resource for consumer purchasing behavior. According to a Harris Interactive Brief 12/08, “Evolving the Prototypical Path to Purchase” the shopping begins here Search Engines 20% Family Friends 15% Retail Stores 15% Retailer Website 9% Multi Brand Website (amazon) 9% Print Media 9% Prod Comp Websites 8% Mfg Wesbites 8% Blogs [...] I guess I may be late to the game, but I recently used Lynda.com online training site to learn Adobe Premiere Elements. I spent 3 hours last night learning how to edit video with Adobe’s Premiere Elements for my CoachParker.org youth football blog. Since most new software programs do not ship with a [...] Email seems so easy. You have a list, a marketing message and a good email program to send all of your beautiful emails off into the ether to make a nice push in your weekly sales. Arrgh, not much happened, you ask yourself? Email is the best social networking tool you have to use [...] Flushing PPC $'s Internet Retailer writes that search engine optimization is increasing by 43% in 2010. I was very surprised to learn that 9% of companies spent nothing on SEO last year. Unbelievable! Half of the eConsultancy.com report respondents will spend more on paid search marketing. Even more unbelievable since SEO is an [...] I wrote an article back in 2004, maybe earlier, about SEO strategies. You can still find it out on the web doing a Google search. I still find it relevant today. Some things never change. If you already know what keywords you want to focus on to optimize your site, I would immediately do [...] |
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